New Salespeople Take Forever to Get Up to Speed!

Learn the key takeways from the 2012 Salesperson Onboarding Survey report in this episode of the Sales Management Minute.

Three fellow onboarding experts and I teamed to analyze salesperson onboarding trends and performance. The survey results, of over 500 sales leaders and executives, revealed several key takeaways.

• It takes new salespeople from eight months to over a year to perform at the same level as their tenured colleagues. Yet, most employers devote less than two months to the onboarding of their new sellers.

• Fewer than one out of five executives surveyed reported being satisfied with the amount of time it takes for their newly-hired salespeople to get up to speed.

• Salespeople, who work for employers most satisfied with their onboarding processes, got up to speed 34 percent faster – i.e., four months earlier – than those working for companies who reported were less satisfied with their onboarding processes.

• Executives, reporting the greatest satisfaction – and greatest success – with their onboarding programs, have longer onboarding periods that are highly structured and comprehensive.

Top performing companies don’t perceive adding headcount as hiring, but rather as a corporate investment in revenue. Onboarding is the key to ensuring a fast, high return on that investment.

Be sure to download your FREE copy of the 2012 Salesperson Onboarding Survey Report.

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